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Steve GomezSteve Gomez
Steve GomezSteve Gomez
  • About
  • Coaching
  • Training
  • Shop
  • Blog
  • Contact
  • COVID-19 Support
  • Operation Clean Slate
6 Ways Salon Spa Professionals Can Save More Money

6 Ways Salon Spa Professionals Can Save More Money

Aug 31, 2017

If you’re building a busy business then you’re starting to make more money. Congrats! Now the real challenge begins….saving some! I built a successful company...

6 Ways To Build Your Add On Treatment Business

6 Ways To Build Your Add On Treatment Business

Aug 22, 2017

Every technician knows it’s important to build their add on business! Knowing and achieving are two different things! I won’t spend too much time talking...

Showcase Seasonally Branded Consumer Clinics This Fall!

Showcase Seasonally Branded Consumer Clinics This Fall!

Aug 15, 2017

As we move into Autumn there are plenty of opportunities to showcase how you can support your clients to utilize services or products that benefit...

4 Ways To Make Back To School Fun For Your Clients And For You!

4 Ways To Make Back To School Fun For Your Clients And For You!

Aug 8, 2017

Back to school time is upon us! School kids, from grade school to college age, will be coming in for that haircut, color, etc to...

Is Recruiting Really The Issue?

Is Recruiting Really The Issue?

Jul 20, 2017

Are you always struggling to find and keep the right team members? If so, the issue may not be recruiting. It may be a cultural....

Be An Abundant Thinker!

Be An Abundant Thinker!

Jun 8, 2017

This past weekend I had the honor of presenting two classes at the Premiere Show in Orlando. In my class, Interdependent Leadership (based on my...

Build Your Brand! Build Your Business!

Build Your Brand! Build Your Business!

May 31, 2017

Whether you’re a service provider, you own a suite or own the whole business, building your brand identity is an integral part of your business...

7 Ways To Increase Your Product Knowledge

7 Ways To Increase Your Product Knowledge

May 15, 2017

In his book, Let’s Get Real Or Lets Not Play, Mahan Khalsa says, “How you serve creates how you sell.” When it comes to retailing...

Is Your Accountant Working With You?

Is Your Accountant Working With You?

May 5, 2017

Take this to the bank: Your accountant must be an asset to your company, not a liability! As a business coach, I see, firsthand, the...

6 Steps To Build Cultural Capital In Your Salon Or Spa!

6 Steps To Build Cultural Capital In Your Salon Or Spa!

Apr 27, 2017

The most precious resources in any business are your human resources. In the beauty business, it’s easy to make everything about the commodity (haircut, color,...

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Steve Gomez Business Coach

If you have any questions don’t hesitate to contact me!

  • 7820 Meridian St • Chino, CA 91708
  • 909-597-5369
  • info@stephengomez.net
Tweets by SalonCoachSJG
Raising your prices primarily should happen based Raising your prices primarily should happen based upon your expenses and the additional profit you project to make. 

If you are spending more than you currently bring in, a price increase can immediately support you to bridge the gaps. 

Be sure you know what your base price needs to be in order to pay the bills and make a profit and adjust accordingly.

 #smallbusiness #entrepreneurship #pricingstrategy #financialplanning #SGBC #FinancialFitness #Interdependent Leadership #SalonBusinessCoach #SpaBusinessCoach #salon
If you see something is not going well or needs to If you see something is not going well or needs to change in your salon or spa, take the lead! Think of possible solutions and present them to your manager or owner. Be a solution! Not a complaint!

#salonlife #spalife #employeetips #beasolution #SalonBusinessCoach #SpaBusinessCoach #salon #spa #clinic
As a service provider your best friend can be your As a service provider your best friend can be your front desk associate. 

How well do you work with them to provide great customer service can make a big impact on your success. 

Look for what they do well and compliment it and look for what they may not know that you can help them with. 

Build this relationship and you build your business, it's all in your approach.

#futurist
#beautybusiness
#beautybiz
#SalonBusinessCoach
#SpaBusinessCoach
#frontdesk
#customerservice
Thank you @heather_langmoresalon for trusting me t Thank you @heather_langmoresalon for trusting me to support you and your team to grow and elevate your business & your community! Special thanks to @josh_ethos for your commitment to Heather and to @melindarose_ethos for gifting us with your energy, passion and ideas! Let’s all keep elevating! #salonbusinesscoach #spabusineascoach #thelangmoresalon #ethosbeauty #phorestsalonsoftware #interdependentleadership #financialfitness #catalyst #futurist #speaker #author #educator #grind #lovewhatyoudo #liftuplife
Join @20beautynancy and I at the #premiereanaheim2 Join @20beautynancy and I at the #premiereanaheim2023 event and take your profits and sales to the next level. We teach our Financial Fitness class on Sunday at 2 pm and It’s Time To Raise Prices on Monday at 3:30 pm. Both sessions are in room 207D.
We look forward to being with you! Let’s elevate!
#salonbusinesscoach #spabusinesscoach #salon #spa #profit #financialfitness #raiseyourprices #premiereanaheim @premierebeautyshows
A common customer service mistake is getting distr A common customer service mistake is getting distracted. Whether it’s a client comment, other team members chatting, etc. 

There are plenty of opportunities for you to get off point. 

Be sure you are aware of them and work hard to eliminate them. 

You owe it to you and your customers.
Do you want to make more money? Track the number Do you want to make more money?
 
Track the number of clients you up sell to each week.

This tells you how effective you are in making recommendations above and beyond what your clients came in for.
Increasing your retail sales is as easy as What, W Increasing your retail sales is as easy as What, Why, How.

Educate your client on what you are using, why you are using it and how they can use it at home.

Do this every client, every time and their experience with you goes to a whole new level while your retail results go through the roof!
Do you know what your average ticket is? Be sure Do you know what your average ticket is? 
Be sure you learn how to track what each client is spending with you on average. 

It's easy: 

Divide total service dollars by the number of clients on a given day, week or month and you have your average ticket. 

This will help you to see if you are working harder or smarter.
It's a wrap! Financial Fitness Workshop in Walnut It's a wrap!

Financial Fitness Workshop in Walnut Creek, CA

Let's keep elevating!

#dmkinternational #financialfitness #profit #leadershipdevelopment #speaker #dmkclinic
Thank you to everyone who attended the DMK Financi Thank you to everyone who attended the DMK Financial Fitness Workshop in Walnut Creek, CA! We are honored to support your growth and look forward to watching you elevate! Thank you to @itsdrewsinsta @king.danne and the whole team at @dmkinternational for being so committed to tie clinics and trusting @20beautynancy and I to make a difference for them! Let’s keep elevating! #dmkinternational #dmkclinic #financialfitness #interdependentleadership #profit #systems #lovewhatyoudo #elevate #makeadifference #liftuplife #grind #author #speaker
Do you want to boost your referral program? Add Do you want to boost your referral program? 

Add small incentives, contests or prizes. 

A little something can go a long way with your customers and adds excitement for you and for them.
It was an honor to speak at the Financial Fitness It was an honor to speak at the Financial Fitness Workshop alongside with our manufacturer partner @dmkinternational

It was a great opportunity to share insights and best practices with the attendees.

Thanks to all who participated and a special shoutout with our partner @dmkinternational for making this event happened!

Let's keep elevating!

#salonbusinesscoach #spabusinesscoach #speaker
#financialfitness #DMK #FinancialPlanning #FinancialFreedom #Workshop
Danne Montague King celebrated his 80th bday at th Danne Montague King celebrated his 80th bday at the historic Biltmore hotel in downtown LA.

#dmk #dmkinternational #spabusinesscoach #dmkclinic #spa #80th
#lovewhatyoudo #speaker #author #catalyst #futurist
Thank you to the team at @portraysalon for hosting Thank you to the team at @portraysalon for hosting me today in Upper Montclair NJ! You all rock! So awesome to support your continued growth and service of your community! Thank you to @creationsbypamela and @amhaircrafter for your faith and belief in our support of you! Keep kicking ass team! Oh, and check out that orange moon over midtown Manhattan! Great day! #salonbusinesscoach #spabusinesscoach #financialfitness #interdependentleadership #portraysalon #team #culture #lovewhatyoudo #catalyst #futurist #author #speaker #growth #moon #nyc #wormmoon
Thank you to everyone who came out to our classes Thank you to everyone who came out to our classes this weekend at the #ibsnyc show here in NYC. You all inspire us to keep getting better so that you can too! Thanks you @ibs_shows for believing in us Year in and year out and thank you to @tashvibe13 for all you do! Keep elevating! #salonbusinesscoach #spabusinesscoach #salon #spa #author #speaker #catalyst #futurist #financialfitness #interdependentleadership #liftuplife #ibsnyc
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